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Online Consumer Opinions Show New Netflix Plans Create Increased Opportunity for Redbox | Crimson Hexagon

Social media reaction to the Netflix price hikes has been so strong that #DearNetflix trended on Twitter with customers complaining strongly about the changes. Crimson Hexagon looked into the Twittersphere reaction exclusively for this analysis. The Twitter response to the news showed 62% negativity and only 23% positivity. Of the 62% that were against the move, the sentiment was examined further to reveal the opinions with the negative grouping. 31% was categorized as “Bad Move Netflix,” while a surprising 20% thought “Goodbye Netflix, Hello Redbox,” and significantly, 11% “Plan to Leave Netflix” altogether.

 

 

via Online Consumer Opinions Show New Netflix Plans Create Increased Opportunity for Redbox | Crimson Hexagon.

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