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Social Media and Sales Relationships by Jon Ferrara

Free to view! Here is the recorded version of Jon Ferrara, CEO of Nimble, presenting and discussing  tips about how to work as an effective team by tracking and managing their contacts, prospects, activities, communications and sales forecasts, including:

Maximize marketing impact
More revenue in less time
The need for unified communication

This webcast is part of the 2012 C7group Business Thought Leadership Series. Watch the video below  or continue reading to learn more about Jon.

A social entrepreneur at heart, Jon founded GoldMine Software in 1989 where he served as the executive vice president of the company until he sold it in 2000. GoldMine is one of the all time best selling CRM products that helped pioneer the entire Sales Force Automation (SFA) and Customer Relationship Management (CRM) market. During this time Jon was awarded the Earnst and Young Entrepreneur of the Year Award while GoldMine was named PC Magazine’s Editor’s Choice in 1993 and again in 1995, 1996 and 1997.

After selling GoldMine and watching the immense rise in power social media was experiencing, Jon entered the startup world again when he noticed a distinct lack of any products that effectively combined Relationship Management, Social Listening and Engagement, and Collaboration with Sales and Marketing. In 2009 Jon founded Nimble to create an extensive Social Business platform to fill this gap.

Jon Ferrara: Social Media and Sales Relationships from C7group on Vimeo.

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