All posts tagged b2b

B2B Social Media – Become a Marketing Superstar

B2B Social Media Webinar Jeffrey Cohen Kipp BondarAs a business marketing to other businesses, you already know that it’s critical to embrace and optimize your social media efforts for all the ways it can extend your reach. But how do you turn social interactions into actionable leads, and more important, revenue? Can you really measure ROI, and if so, how? How do you learn and leverage best practices in a perpetually changing environment?

Next week we’re offering an opportunity to virtually meet Jeffrey Cohen, Social Strategist at Radian6 and Kipp Bodnar, Indound Marketing Manager at Hubspot during our webcast:  B2B Social Media – Become a Marketing Superstar. Jeffrey and Kipp are co-authors of The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More, and the co-founders of SocialMediaB2B.com. These established thought leaders will share their insights on B2B social media, offer case studies and answer questions relevant to your business.

B2B Social Media – Become a Marketing Superstar
Wednesday, April 25, 10 to 11am PT
Free
Register today

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C7 Group CEO Jeff Marmins to teach LinkedIn for Business

Social business is changing the way your business interacts with customers, generates leads, and collects business intelligence. LinkedIn is the leading public social media platform for Business-to-Business (B2B) relationship development. Many business owners and salespeople, though, are confused about how best to use LinkedIn to contribute to client acquisition and retention.

C7 Group CEO, Jeff Marmins, will make a free public appearance as the lead instructor in the Sacramento Social Media Club‘s quarterly workshop, LinkedIn for Business. Jeff Marmins, Melissa Washington of Smartnet Strategies and special guest Christopher Baccus, Executive Director of Digital and Social Media at AT&T, will instruct a hands-on workshop in advanced LinkedIn practices and concepts to showcase individual credibility, expand networks and make valuable business connections.

For more information and to get your name on the waiting list for this class, click here. The event will also be broadcast live online via the Drexel University School of Graduate Studies.

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